Mumbai, May 14, 2025: A shocking incident in Mumbai has gone viral, showing a couple harassing a pizza delivery agent for not speaking Marathi. Captured on video at the Sai Radhe building in Bhandup, the confrontation has reignited debate over linguistic chauvinism in Maharashtra.
What Happened
According to a report by NDTV, the delivery agent, Rohit Lavare, was repeatedly asked to speak in Marathi by the couple who had placed the order. Despite his calm protests — “Zabardasti hai Marathi bolne ka? Par kyun?” — the woman responded, “Hai yahan pe aise hi hai.” The argument escalated further when the couple refused to pay, claiming the food was spoiled.

Lavare, visibly frustrated, remarked: “Nahi aata toh phir nahi order karne ka na… Nahi dena hai na paisa, haan theek hai.” The woman also attempted to stop Lavare from filming the exchange while asserting her own right to record him.
Public Reaction and Social Media Outrage
The video triggered massive outrage across platforms like X (formerly Twitter). Users from all regions condemned the couple’s behavior, emphasizing unity over linguistic division. One user commented, “As a Marathi, I apologize to all Indians. This is not who we are.”
Another added, “This linguistic virus started in Tamil Nadu, moved to Karnataka, and now Maharashtra. It’s divisive and dangerous.” The sentiment was echoed in popular forums discussing India’s regional language policies.
Pizza Chain’s Response and Legal Implications
As per Hindustan Times, the pizza chain has confirmed that Lavare is an active and well-regarded delivery partner. While the couple’s identity has not been officially disclosed, legal experts suggest they could be liable under sections related to verbal abuse and denial of payment for services rendered.
The Larger Context: Language and Identity in India
This case is part of a larger ongoing tension in Indian states around language and identity. Similar incidents have occurred in Bengaluru and Chennai in recent years. For a deeper dive, read our explainer on India’s language imposition controversies.
In a diverse country like India, language should be a bridge, not a weapon. Mumbai, known for its cosmopolitanism, must lead by example. It’s vital to support those who provide essential services and not subject them to arbitrary and discriminatory demands.
Conclusion
This incident serves as a sobering reminder of how intolerance can manifest even in everyday situations like food delivery. As debates over regional languages continue, we must strive for mutual respect, especially towards those working on the frontlines of urban logistics.
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